T HERE IS NOTHING that man fears more than the touch of the un-known. He wants to see what is reaching towards him, and to be able to recognize or at least classify it.
Written on: 30/05/22:
Filed under:
Books
…is the phenomenon whereby consumers will tend to have a specific change in preference between two options when also presented with a third option that is asymmetrically dominated.
Written on: 25/10/21:
Filed under:
Behaviour
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